The Weather Channel has lost its mind

I have made comments several times over the past about TV networks that have lost their original focus. I understand why the networks do this- money. Stations need revenue, and to get that, you have to have advertising revenue. To have that, the ratings have to prove that you are being watched. To be watched, you have to present things that get the viewers' attention and keep it.
I have ranted in the past about MTV, TV Land, History Channel, A&E, CMT, Cartoon Network, etc. All of these networks are not what they were, and I really don't watch them very much.
But have you seen the Weather Channel? Remember when they used to show weather? Now I'm not really concerned about Ice Pilots, Lifeguards, It Can Happen Tomorrow, or any of their other shows. What gets me is their newest thing: naming winter storms.
(For the Weather Channel's explanation on why they are doing this, click here.

It's not a bad idea on the surface. But the names they chose are a little weird. The first time I realized they were doing this was when I saw something about Winter Storm Iago. Then I saw the list. The next one I saw that gave us 11 inches this year was named...

 

So then they had Luna, which didn't amount to much,but did make me think of a female wrestler from the 1990s that shaved part of her head and had it tattooed. Then there was the storm from last weekend. The frightening and intimidating...

Nemo.
A storm that didn't blanket the northeast, it buried it. And the Weather Channel named it for a little clownfish that got away from his dad.
The next one that was going to Minnesota was named Orko. Never heard of Orko? You have if you watched He-Man in the 80s:

Orko was created to be comic relief for the cartoon. In an equal fashion, naming winter storms is proving to make the Weather Channel a laughing stock. The Weather Channel is owned by NBC, which has a history of hiring notable people of intelligence and intellect on its sister news channels, people like Chris Matthews, Al Sharpton, and Keith Olbermann. (FEEL MY SARCASM, PEOPLE!)
NBC is dangerously taking the Weather Channel down the path to irrelevance. They go wall to wall when the weather dictates, but otherwise have little interest in showing weather. The bad thing is they are the only game in town. If you want weather on TV, you have to go to them.
In other words, are you listening, Fox? We need competition so we can watch the weather! Come quickly before winter storm Q zaps us or Rocky comes and knocks us out!